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NAHB International member Dekor Ahsap Urunleri San, A.S., a leading supplier of modern and traditional kitchen furnishings in its home market of Turkey, recently launched efforts to expand its U.S. market penetration.
The company, which manufactures Lineadecor kitchens, currently sells more than 16,000 multifamily residential kitchens a year in Europe, the Middle East, Africa and the U.S.
Until recently, Lineadecor cabinetry was available in the U.S. exclusively through three dealership agreements established in 2008 to provide kitchens for multifamily communities.
Lineadecor’s corporate representative in New York City, Arzu Ertas, is currently seeking additional dealers and distributors to expand the firm’s U.S. network in order to provide “factory-direct quality cabinetry at the most affordable prices” for contract multifamily rental and condo projects.
In addition to the planned network expansion, Dekor Ahsap Urunleri San, A.S. created a modern production facility — with electronic infrastructure that enables the firm to manage and monitor all stages of production, from manufacturing through distribution — to increase production to 25,000 kitchens a year.