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While much of the focus on how to use social media centers around Twitter, Facebook and LinkedIn, the “YouTube 101” webinar will teach builders how to use video and photo sites to market and sell homes through other popular sites such as YouTube and Flickr.
The webinar, sponsored by the National Sales and Marketing Council, will help attendees determine if focusing on video and photos is right for their business and possibly keep a builder from missing an opportunity to reach a prospective buyer.
The webinar will be held from 2:00-3:00 p.m. EDT on Wednesday, Sept. 14.
- Understand the impact and relevance of YouTube/Flickr sites in the home building industry
- Learn best practices for creating and uploading video/photos
- Get ideas for creative and practical applications of video/photo sites in new home sales and marketing
Speakers include IRM Second Vice Chair Meredith Oliver, MIRM, CMP, of Meredith Communications Inc.; and Rich Carleson, MIRM, CMP, CAASH, of Carlson Communications. Ross Robbins, MIRM, CMP, CSP, will moderate the discussion.
Participants can earn one hour of continuing education credit toward their designations.
The fee is $19.95 for NSMC members, $24.95 for NAHB members and $44.95 for non-members.
For more information, email Tamsin Ayer at NAHB, or call her at 800-368-5242 x8673.
“Social Media for Home Builders 2.0: It’s Easier Than You Think,” available through NAHB BuilderBooks, demonstrates the power of social media through case studies and online outlets created specifically for the home building industry.
The publication explains how builder can use social media sites to build their brand, engage new and existing consumers, manage their online reputation and sell more homes.
To view or purchase this publication online, click here, or call 800-223-2665.