Mike Holmes, host of “Holmes on Homes” and “Holmes Inspection” on HGTV, and social media expert Amber MacArthur will be the keynote speakers at the National Green Building Conference and Expo in Salt Lake City.

Holmes is the keynote speaker for the opening session on May 2 at 9:00 a.m. at the Salt Palace Convention Center, where the conference is taking place.

Presenting a keynote address for the general session at 10:30 a.m.-noon on Tuesday, May 3, the final day of the conference, Amber MacArthur will discuss with builders and remodelers how they can make better use of social media to sell their products and services.

Mike Holmes

“I think our keynote speakers have a lot to offer in terms of what our industry can do with green building and how to sell our green message through social media,” said Doug Calvert, a builder from Gainesville, Ga., and chair of the National Green Building Conference & Expo Working Group.

In his television programs, Holmes advises home owners around the world on how to manage renovations, home repairs and maintenance. A contractor who knows the importance of resourcefulness and craftsmanship, his experience in new-home construction and sustainable building has garnered him a growing base of fans.

“We’re pleased that Mike Holmes will be the keynote speaker for the conference,” Calvert said. “He has such a passion for high performance green homes, and he really connects with people with his message about the potential of green building.”

In 2006, Holmes was recognized in Canada’s House of Commons for his support for improved building standards and skilled trades.

That same year, he also launched a charitable foundation in Canada to support the training of youths in the skilled trades through apprenticeships and scholarships.

Amber MacArthur

In addition, Holmes and his crew built a remarkable sustainable and hurricane-resistant house in New Orleans as part of Brad Pitt's "Make It Right NOLA" project.

Today, Holmes is seeking to set a new standard for residential construction and design by developing a unique community of eco-friendly and sustainable homes in Alberta, Canada.

MacArthur is a consultant, TV host, author and journalist who has helped influence the gargantuan growth of social media as a force for improving business and community. Enthusiastic and authoritative on this subject, she is a leading voice of the web generation.

At the forefront of Web 2.0, MacArthur shows business leaders how to create thriving online communities and launch frugal, but complete, marketing initiatives that get results. With clarity, long-term strategic insight and case studies, she dives into the specific steps that companies can take to start building, saving — and winning.

The conference features a wide range of educational sessions designed to meet the needs of relative newcomers and experienced green building professionals.

Information about the National Green Building Conference & Expo is available on the NAHB website at www.nahb.org/greenbuildingconference.