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To help builders discern what today’s buyers want, NAHB’s Business Management and Information Technology Committee and Builder magazine are presenting a free webinar, “New Horizons: Design Trends and Market Trends,” from 2:00-3:00 p.m. on Thursday, Feb. 3.
During the webinar, panelists will discuss the effects of the recent downturn on buyer expectations and demands. They will also provide insight into consumer buying trends and how they are evolving.
Attendees will also learn how these trends can affect their market and product mix and get pointers on how to stay ahead of consumer trends rather than constantly react and play catch-up as they continue to evolve.
The webinar is the last of a four-part series, “New Horizons Webinars: Setting a Course for Success in the New Market,” that began in September.