In Booth #W1101 at next month’s NAHB International Builders’ Show in Orlando, Ply Gem, a leading manufacturer of exterior building products for the residential construction market, will introduce its Designed Exterior Collection, a new business building tool. Visitors to the booth will also have a chance to win a complete exterior package in The Designed Exterior Giveaway.

The Designed Exterior Collection by Ply Gem features eight exterior home elevations developed from one reference floor plan to demonstrate the impact of exterior design.

Each of the eight single-family styles — The Shingle, The Craftsman, The Victorian, The French Country, The Prairie, The Georgian-Adam, The Tuscan and The Spanish-Eclectic — provides builders with a unique example of how to use low-maintenance and energy-efficient materials to achieve historically accurate architectural styles. Ply Gem has also expanded the concept into multifamily housing with The Modern, a ninth design style.

“Today’s home buyer wants a house that is unique in style and appearance and stands out in the neighborhood,” said John Stephenson, Ply Gem’s vice president of corporate marketing and communication. “The Designed Exterior Collection will help builders and remodelers demonstrate how they can use low-maintenance windows, siding, stone and accessories to achieve multiple creative designs.”

To develop The Designed Exterior Collection, Ply Gem turned to a leading residential architect, BSB Design. In addition to visual designs, BSB and Ply Gem have created a design style guide outlining the key elements of each architectural style to give builders and contractors a tool they can use to apply architectural styling to their own homes.

“These elevation styles and tools are intended to help builders and their customers realize the possibilities in exterior home design,” said Stephenson. “There is an industry belief that you can’t use low-maintenance materials, like vinyl, in more complex design. We’re not only showing that this is not the case, we’re making the process easy.”

The Designed Exterior Collection will be featured in a showcase at Ply Gem’s Booth #W1101, with regular presentations from BSB Design and Ply Gem outlining the features of specific styles.

The winner of the Designed Exterior Giveaway will receive a complete exterior package valued at up to $50,000. Included in the package is a wide selection of Ply Gem windows, patio doors, siding, accents, accessories, manufactured stone and rail — all of which are Green Approved Products for the National Green Building Standard.

Materials and services from other leading industry suppliers including roofing from GAF-Elk, design consultation service from BSB Design and exterior doors from PlastPro are also included in the 2011 giveaway.

For more information, visit Ply Gem at the NAHB International Builders' Show in Booth #W1101.

Headquartered in Cary, N.C., Ply Gem is a member of the National Council of the Housing Industry — The Leading Suppliers of NAHB.

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