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NAHB Names Gold Award Winners of The Nationals
NAHB honored the year’s most outstanding work in residential real estate sales, marketing and design at The National Sales and Marketing Awards gala — known as The Nationals — during the 2010 International Builders’ Show in Las Vegas last month.
Hosted by NAHB’s National Sales and Marketing Council, The Nationals is the largest and most prestigious competition for new-home sales and marketing professionals and communities.
A diverse panel of industry professionals from across the country selected Gold award winners from more than 700 entries.
Several top award winners include:
Community of the Year Gold Awards
Community of the Year (Suburban)
- Villebois
Wilsonville, Ore.
Builder: Costa Pacific Communities
Marketing Director: Rudy Kadlub
Architect: Lee Iverson, Iverson Architects
Interior Designer: Ellisa Hays Designs
Ad Agency: Miles Strategic DNA
Community of the Year (Urban)
- One Bloor
Toronto, Ont.
Builder: Bazis Internationals, Inc.
Marketing Director: Joe Latobesi
Architect: Roy Varacalli, Burka Architects
Interior Designer: Andrea Kantelberg
Ad Agency: Montana Steele Advertising
Sale Office: Robert Hawrylak at Solutionworx
Landscape Designer: NAK Design
Individual Achievement Honors
Rookie Salesperson of the Year
- Dara Commorata
The Marketing Directors, Inc.
New York
Salesperson of the Year
- Dawn Nassaney
The Marketing Directors, Inc.
New York
Sales Team of the Year
- in2ition
Mississauga, Ont.
Marketing Director of the Year
- Carol Daniels
Rose & Womble Realty Company, New Homes Division
Suffolk, Va.
Sales Manager Team of the Year
- Debbie Cosic and Mira Tomljenovic
in2ition
Mississauga, Ont.
Legends
The Legends of Residential Marketing Award, instituted in 1992, honors builders and consultants who stand apart as leaders in the new home marketing field. The Legends are selected for their professional commitment to the industry and new home community marketing innovations:
Sales And Marketing Council of the Year
Best SMC of the Year — Under 250 Members
- Atlanta Sales & Marketing Council of the Greater Atlanta Home Builders Association
Tucker, Ga.
Best SMC of the Year — Over 250 Members
- Triangle Sales & Marketing Council of North Carolina
Raleigh, N.C.
For a complete list of Gold and Silver winners, as well as details and history of The Nationals, visit www.thenationals.com.
"The focus of this year’s Nationals awards is to celebrate the innovation, creativity and endurance of our profession," said Sheri Jackson, chair of The Nationals. "Despite the negative effects of the economic downturn, our industry continues to produce good work and we need to make sure we recognize the sales and marketing professionals who have made that happen."
For more information, e-mail Lisa Parrish, or call her at 800-658-2751.
‘Social Media for Home Builders’ Available at BuilderBooks.com
“Social Media for Home Builders: It’s Easier Than You Think,” available at BuilderBooks.com, demonstrates the power of social media through case studies and online outlets created specifically for the home building industry.
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In Today’s Market, 'Think Sold!' With Help From BuilderBooks
“Think Sold! Creating Home Sales in Any Market,” available at BuilderBooks.com, is a practical, how-to guide for developing the self-awareness, knowledge and skills needed to succeed in the competitive field of new home sales.
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“Think Sold” provides insights on how to approach sales and life from a position of optimism that will create successful outcomes; how to improve upon potential customer prospecting and follow-up skills; and how to communicate effectively with various types of buyers and learn how to adjust communication strategies to increase rapport and alignment with buyers’ motives.
To view or purchase this publication online, click here, or call 800-223-2665.
‘ValueMatch Selling for Home Builders’ Available at BuilderBooks.com
“ValueMatch Selling for Home Builders,” available through BuilderBooks.com, presents a selling process that focuses on selling feelings and appealing to prospective buyers’ emotional need to buy a new home in today’s market rather than product.
Learn how to build rapport with prospective home buyers, meet their needs, make powerful presentations that are focused on their values and go for the close.
To view or purchase this publication online, click here, or call 800-223-2665.

Subscribe to Sales + Marketing Ideas Magazine for Cutting-Edge Information
For additional cutting-edge sales and marketing information, subscribe to NAHB’s Sales + Marketing Ideas magazine (www.smimagazine.com).
Click here to learn about membership benefits of the National Sales and Marketing Council and the Institute of Residential Marketing.
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