Log Homes a Custom Home Niche Worth Exploring
Part of a series on how building systems can help builders navigate and survive the housing downturn.
A new, free video by the Log Homes Council and Building Systems Councils introduces traditional home builders to log home construction and points out the benefits of diversifying into a niche custom home market that appeals to consumers in almost every home price range.
The video, available at www.nahb.org/logvideo on the NAHB Web site, shows builders how diversifying their operations to include log homes will enable them to offer their customers more housing options. Log homes offer consumers striking designs and the latest technologies, such as solid-wall “green" techniques, blended with rustic charm and nostalgic appeal.
“The log home market can be a high-end outlet for any builder looking to capture a growing segment of the custom home market,” said Jim Young of PrecisionCraft Log & Timber Homes in Meridian, Idaho and 2009 president of the Log Homes Council.
Young said builders considering diversifying with log homes should explore the opportunity through the Log Homes Council because the council’s membership aligns log manufacturers’ products with builders’ and buyers’ needs.
“Because Log Homes Council manufacturers are required to grade their logs, provide a comprehensive construction manual and subscribe to a rigid code of ethics, council members can help transition a builder into the log home building industry,” said Young. “The goal of the Log Homes Council is to promote the log home industry, so our members work hard to help all parties have a positive buying and building experience.”
To learn more about the log home industry, visit www.loghomes.org.
For a list of Log Home Council member manufacturers, visit www.nahb.org/logdirectory.
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