With a recent study indicating that home technology automation and control are becoming more popular and filtering down from the high-end and custom segments of the housing market into the middle market, NAHB members are being asked to help develop a strategic plan for the Home Technology Alliance (HTA), a new partnership between NAHB and the Custom Electronic Design Installation Association (CEDIA) that was created to meet the growing consumer demand for home technology.
According to a June 2007 study by USBX Advisory Services, which provides investment bank services, the middle market in automation and control “has been strong” for its clients and continues to “post solid growth numbers.”
“Unfortunately,” the study indicated, “both the lack of standards and the use of proprietary software have been major inhibitors for growth in the mid-market.”
NAHB members representing custom, small volume and production builders, NAHB Remodelers, 50+ housing, multifamily, Executive Officers and associate installers and integrators of electronic systems are being asked help form a strategic plan for this growing opportunity in residential construction.
Member input is requested for the HTA work group meeting at the upcoming 2008 International Builders Show from 7:30 a.m.-5:00 p.m. Monday, Feb. 11 in Room West 240 B of the Orange County Convention Center in Orlando.
HTA was formed to serve as a central repository of information on electronic integration and home technology products and services related to the residential industry.
HTA has created and launched an electronic newsletter, HTA Update, and is developing home technology webisodes to be viewed on HGTVPro.com and home technology courses and seminars that will be available through The NAHB University of Housing.
For more information about HTA or to contribute to the strategic plan, e-mail Germaine Palangdao at NAHB, or call her at 800-368-5242 x8498.
CEDIA: A Source for Experienced ESCs
The Custom Electronic Design Installation Association (CEDIA) is a founding sponsor in the Home Technology Alliance and an international trade association of companies that specialize in designing and installing electronic systems for the home.
CEDIA members are established and insured businesses with bona fide qualifications and experience in this field. CEDIA serves as a source for Electronic Systems Contractors (ESCs).
For more information on CEDIA, visit the association’s Web site at www.cedia.org. To find an ESC, click here.
