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CAASH in at the 50+ Housing Symposium
Several opportunities to earn continuing education credit, as well as the chance to earn the new Certified Active Adult Specialist in Housing (CAASH) designation, are available at the Building for Boomers & Beyond: 50+ Housing Symposium 2007 in Denver in May. The conference is hosted by the NAHB 50+ Housing Council.
Post-conference courses for the CAASH designation will be offered June 2-3 at the Hyatt Regency Denver at the Colorado Convention Center, where the symposium takes place.
The CAASH designation is an NAHB education program that gives housing professionals serving the rapidly burgeoning 50+ market the essential knowledge, tools and skills that will help them succeed — from conducting initial research to design considerations and features to closing the sale and servicing the customer.
Three CAASH designation courses will be offered at the symposium:
- “Designing for the Active Adult”*
Saturday, June 2
9:00 a.m.-5:00 p.m.
This one-day course provides an overview of design considerations to take into account when planning single-family and multifamily housing for active adults. Participants will learn how to meet the needs of this diverse market and provide them with the housing options they demand.
- “Selling to Active Adults”*
Saturday, June 2
9:00 a.m.-5:00 p.m.
This course will help participants improve their sales success with the active adult home buyer by helping them develop sales strategies specific to this market. The course is designed to provide techniques to more effectively communicate with, qualify, handle objections from and close sales with potential active adult home buyers.
- “Smart Planning for Active Adult Communities”*
Sunday, June 3
9:00 a.m.-5:00 p.m.
This course will teach participants current trends in the active adult housing community and among 55+ households as well as key characteristics of the market segment.
Course Fees:
- 50+ Housing Council Member — $160
- NAHB Member — $185
- Non-NAHB Member — $235
Each course also offers continuing education credit for CAPS, CGA, CGB, CGR, GMB, Master CSP, CSP, CMP and MIRM.
In addition, the symposium offers educational breakout sessions on topics ranging from addressing lifestyle diversity to kitchen and master suite design and building a boomer-friendly home.
To Register
For a full schedule of courses, or to register for the post-conference courses, visit www.nahb.org/build4boomers.
To learn more about the CAASH designation, visit www.nahb.org/CAASHinfo. To register for courses held at the 50+ Housing Symposium, go to www.nahb.org/build4boomers, or contact the Office of the Registrar at 800-368-5242 x8338.
* Note: Attendance of all post-conference courses will be capped at 50 registrants per course. Each registrant will receive an e-mail confirmation from NAHB’s Office of the Registrar.
 Find Out What the 55+ Market Wants
“Boomers on the Horizon: Housing Preferences of the 55+ Market,” available through BuilderBooks.com, can help you better build and market homes to the 55+ age group.
Capitalize on the niches, needs and opportunities of this rapidly growing market by learning their preferences.
To view or purchase this publication online, click here, or call 800-223-2665
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