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May Is ‘Remodeling Month’ and NAHB Has Resources for You
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This brochure, "How to Find a Professional Remodeler," produced by the NAHB Remodelors™ Council, is one of the many resources available to members to help promote themselves and the industry during National Home Remodeling Month throughout May. The brochure is downloadable for free from the NAHB Web site.
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 May is “National Home Remodeling Month,” and if you or your local Remodelors™ Council are looking for new marketing ideas or ways to increase remodeling awareness, take advantage of the NAHB Remodelors™ Council’s nationwide campaign blitz to promote it.
The council has developed a National Remodeling Month Kit that includes easily customizable press releases and articles and offers plenty of marketing ideas to help promote remodeling throughout May.
In addition, the kit includes a step-by-step guide to lead you through the campaign.
The materials available in the kit include:
Press Materials
Consumer Articles
Industry Articles
Marketing Tools
Consumer Information
"Having access to such a wealth of knowledge is an invaluable resource," said Vince Butler, CGR, CAPS, GMB and chair of NAHB's Remodelors™ Council. "Being an active member of the Remodelors™ Council helps remodelers improve their skills, connect to peers and improve their bottom line. And with the advocacy support, you know that as a member of the industry your voice is being heard at the local, state and national level."
Members can use National Remodeling Month materials to:
- Promote their local Remodelors™ Council.
- Start a Remodelors™ Council.
- Advertise National Remodeling Month in their local paper or radio station.
- Inform consumers about their expertise and experience.
- Offer special discounts on services or host a "Networking Night" to meet with fellow remodelers and discuss industry issues.
For more information, or for ideas to promote and plan events for “Remodeling Month” in May, e-mail Jim Lapides at NAHB, or call him at 800-368-5242 x8451.
Remodeler Designations to Work Toward
NAHB's Remodelors™ Council has two designations — Certified Aging-in-Place Specialist (CAPS) and Certified Graduate Remodelor™ (CGR) — that will give remodelers the expertise and knowledge to set themselves apart from their competition as well as run their businesses more efficiently and effectively.
- Certified Aging-in-Place Specialist (CAPS)
Developed by the NAHB Remodelors™ Council in collaboration with AARP, the NAHB Research Center and NAHB’s 50+ Housing Council, the CAPS program provides comprehensive, practical, market-specific information about working with older and maturing adults to remodel their homes for aging-in-place.
- Certified Graduate Remodelor™ (CGR)
An exclusive professional designation that emphasizes business management skills as the key to a professional remodeling operation, the CGR designation trains remodelers in project management, design estimating and job costing along with other core skills relevant to the remodeling industry.
 'How to Find a Professional Remodeler' Available at BuilderBooks.com
"How to Find a Professional Remodeler," available at BuilderBooks.com, promotes the professionalism of your remodeling business by offering valuable advice to your customers on the process of selecting a remodeler.
The brochure guides consumers from the dream to the reality of having their homes remodeled by skilled and trained professionals. Sections include what to look for in a professional remodeler, what questions to ask and signs of a professional remodeler. To view or puchase this publication online, click here, or call 800-223-2665 to order.
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