With a focus on education, the NUA studio will help develop a market for innovative and efficient products, many of which, despite billions of dollars each year in corporate investments, never reach home builders and buyers because consumers have not been sufficiently exposed to the concepts behind them.
Noisette Company CEO John Knott, Jr. likened the studio to “a permanent trade show” where Whirlpool will be participating in educational programs on incentives for purchasing these various products; the company will also join with NUA partners in product research in an effort to develop new technologies for healthier living.
Whirlpool Executive Confirmed as NAHB Associate National Vice President
In other news from Whirlpool, NAHB last month selected the company’s director of trade relations, Omer “Butch” Gaudette, as the association’s 2005-2006 national vice president.
In that position, Gaudette will represent NAHB’s more than 150,000 associate members. He says that he intends this year to strengthen relationships among local, state and national members to ensure all have a better understanding of the issues they face within the building industry.
In his new role, Gaudette will be a voting member of the NAHB Executive Board and will have the opportunity to attend regional events to represent the association’s associate members and speak to their groups.
Through Whirlpool Corporation, Gaudette has played an active role in the building industry for almost two decades. He served as NCHI co-chair and a member of its board of trustees, and he was the council’s liaison to the NAHB Associates Committee.
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