August 9, 2010
Nation's Building News

The Official Online Newspaper of NAHB

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Building Products
GAF-Elk Introduces Industry’s First Affordable Luxury Shingles
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The GAF Materials Corporation announced last month that GAF-Elk scientists had developed the industry’s first truly affordable luxury shingle.

Designed after GAF-Elk’s popular Camelot Lifetime Designer Shingles, the new Camelot 30 Designer Shingles offer dimensional appeal, striking color blends, durable construction and a luxury look. Yet the new shingles, which come with a 30-year warranty, cost only slightly more than standard architectural shingles.

The new product is being offered as an affordably priced alternative to standard architectural shingles for professional contractors looking for a way to differentiate their business.

“The initial interest in this shingle has been tremendous, as it allows contractors to offer a luxury alternative to their customers at a very affordable price point,” said Emily Cavanagh, senior product manager at GAF.

Camelot 30 Designer Shingles incorporate GAF-Elk’s proprietary Advanced Protection technology, reducing unnecessary filler while improving the performance of the shingles.

As with all GAF-Elk shingles, the new shingles have passed ASTM’s two toughest wind tests.

The shingles are warranted to withstand winds of up to 110 mph, depending on installation.

Available colors include Barkwood, Antique Slate, Weathered Wood, Charcoal and Shakewood. All come with StainGuard Protection to help protect against unsightly algae stains.

To learn more about the shingles and other GAF-Elk roofing products, visit www.gaf.com.

Headquartered in Wayne, N.J., GAF Materials Corporation is a member of the National Council of the Housing Industry — The Supplier 100 of NAHB.

This feature is solely for educational and informational purposes. Nothing on this page should be construed as policy, an endorsement, warranty or guaranty by the National Association of Home Builders of the featured product or the product manufacturer. The National Association of Home Builders expressly disclaims any responsibility for any damages arising from the use, application or reliance on any information contained on this page.

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