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Promote ‘New Homes Month’ With Free Online Resources

April is New Homes Month and NAHB has free resources — including marketing materials on the $8,000 first-time home buyer tax credit — available to members so they can highlight the benefits of homeownership and, in particular, buying a new home, throughout the month.

New homes today are better than ever before, with numerous features and amenities to accommodate today’s discerning home buyers and their busy lifestyles. New technologies, more efficient square footage and improved layouts make today’s new homes more comfortable and livable than at any time in the past.

New homes are also more energy-efficient. In fact, new homes built today are about twice as energy-efficient as new homes were just 20 years ago.

To help you take full advantage of New Homes Month, NAHB has developed a free, online promotional toolkit packed with resources and materials for builders and local associations to use throughout the month.

The promotional toolkit — available to members only — includes a series of articles, advertisements, consumer flyers and other resources to help maximize New Homes Month. You also will find resources to promote the first-time home buyer tax credit, which is a great way to motivate potential customers to check out your new-home inventory now before they miss out on this unbeatable opportunity.

These materials can be used to promote spring home shows or parades of homes and other special events you may be planning in April.

To view the resources available in the New Homes Month promotional toolkit, click here.

For more information, e-mail Brooke Fishel at NAHB, or call her at 800-368-5242 x8061.

 
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