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SHOWCASE Offers Solutions in a Challenging Market

Sales and marketing, business management and green building seminars that can help companies survive, or even thrive, in the current housing downturn will be featured at the 2008 Building Systems Councils’ SHOWCASE in Memphis, Tenn. on Nov. 16-19.
SHOWCASE 2008, by NAHB’s Building Systems Councils (BSC), will also feature breakout sessions on the growing influence of green building, sales and marketing techniques, business management tools and liability that emphasize the benefits systems-built technologies and strategies and how building systems can expand market share.
In addition, NAHB Chief Economist David Seiders will present NAHB’s latest economic and housing forecast and Doug Duncan, chief economist for Fannie Mae will discuss housing financing in “The Past, Present, and Future of Housing Finance ― How the Credit Crunch Has Changed the Guidelines.”
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Ducks on parade at the Peabody Memphis. | SHOWCASE will be held at the Peabody Memphis.
Green building sessions include:
- “Systems Building Goes Green”
- “Green Building and Potential Liability”
Sales and marketing sessions include:
- “Maximizing Your Web Site”
- “How to Position Your Company to Take Advantage of a Downturn”
- “How to Do More With Less Staff”
Other breakout sessions include:
- “Universal Design: Cracking the Code for Baby Boomers and Beyond”
- “The Future of Building Information Modeling (BIM) and Its Vital Role in Home Building”
- “90-Minute Law School”
Networking Gala
The networking gala will be from 7:00-10:00 p.m. Thursday, Nov. 18 at B.B. King’s Blues Club.
Apply for BSC Marketing and Design Awards
Entries are being accepted for the 2009 Excellence in Marketing and Home Design Awards, the BSC’s annual competition recognizing the builders and manufacturers responsible for the finest marketing materials and home designs in the concrete, log, modular and panelized home building industry.
Awards categories added this year include multifamily and green building for concrete, log, modular and panel construction.
The entry deadline is Wednesday, Sept. 17. The early-bird deadline is Wednesday, Sept. 10.
Winners will be honored during a ceremony at SHOWCASE. Winners also will be recognized during the 2009 International Builders’ Show in Las Vegas in January.
All winners will be featured in the January/February 2009 issue of Building Systems Magazine, Nation’s Building News, on the NAHB Web site and through national and local press releases.
To apply, visit www.nahb.org/showcase and click on the “Special Events” tab.
To Register for SHOWCASE
To register online for SHOWCASE, or for more information, visit www.nahb.org/showcase.
Exhibit and Sponsorship Opportunities at SHOWCASE
NAHB is seeking vendors and suppliers of the systems-built industry to exhibit on the trade floor or sponsor activities and events at SHOWCASE.
For more information, e-mail Andy Flank at NAHB, call him at 800-368-5242 x8059 or visit www.nahb.org/showcase and click on the “Sponsorships and Advertising” tab at the top of the page.
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