Week of January 14, 2008
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Sharpen Sales and Marketing Skills at the Builders’ Show
Tickets Available for The Nationals 2008 Gala at IBS
NSMC, IRM Events at the International Builders' Show
Visit the NSMC/IRM at Builders' Show

2008 IRM Commencement Breakfast at IBS on Feb. 13

The Institute of Residential Marketing (IRM) 2008 IRM Commencement Breakfast will be held Wednesday, Feb. 13, from 7:30-9:30 a.m. at the Peabody Hotel.

The annual breakfast honors new MIRMCertified Marketing Professional (CMP) and Master Certified Sales Professional (MCSP) designees and IRM Fellows.

Advancement to fellowship is the highest honor given by IRM. It recognizes a member’s significant contributions to the new-home sales profession. Fellows are nominated by their peers and selected by the IRM Admissions and Standards Committee.

IRM Fellows help promote the profession of selling and marketing new homes, advance the standards of sales and marketing education and advance the value of IRM and its designations among home building professionals.

To register for the commencement breakfast, click here.

New MIRMs, CMPs and Master CSPs are admitted free, but they must register in advance. Go to the registration page available online and follow the instructions listed.

For more information about the commencement breakfast, e-mail Kate Carrigan at NAHB, or call her at 800-368-5242 x8386.

For more information about IRM Fellows, e-mail Joe McGaw at NAHB, or call him at 800-368-5242 x8693.



Subscribe to Sales + Marketing Ideas Magazine for Cutting-Edge Information

For additional cutting-edge sales and marketing information, subscribe to NAHB’s Sales + Marketing Ideas Magazine (www.smimagazine.com). 

Click here to learn about membership benefits of the National Sales and Marketing Council and the Institute of Residential Marketing.



Earn Valuable Sales and Marketing Designations Through IRM Programs

The Institute of Residential Marketing (IRM) offers four designation programs for sales and marketing professionals:

  • The MIRM and CMP designation programs for new home marketing professionals
  • The CSP and MCSP designation programs for new home sales professionals


For more information on these designation programs, click here.

Want to Know More? Ask an Expert

You also can ask designation holders questions about obtaining a designation, specific courses, case studies and more. "Ask An Expert" is available on the NAHB Web site by clicking here.



'Sales and Marketing Checklists' Covers the Ins and Outs of New Home Sales

Sales and Marketing Checklists for Profit-Driven Home Builders,” available through BuilderBooks.com, covers the major steps involved in successful new home sales.

Learn the ins and outs of the comprehensive contract, the move-in, warranty service, asking for referrals and a great close. This expanded second edition also includes a new chapter on utilizing technology in your marketing and a more extensive chapter on multicultural sales.

To view or purchase this publication online, click here, or call 800-223-2665.

 
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