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Free NAHB Toolkit Gives Tips to Boost Sales, Marketing
NAHB has developed a series of free sales and marketing resources in its Sales and Marketing Toolkit to help members strengthen their sales and marketing proficiency during this downturn.
The toolkit is available exclusively to NAHB members and includes a free, introductory booklet as well as online resources available on the NAHB Web site, www.nahb.org.
The booklet includes easy-to-read articles, tips and an overview of online resources. Articles include tips for builders on how to:
- Streamline selections to increase sales
- Improve communications to better connect with buyers and vendors
- Use written records to better avoid confusion and reduce or eliminate change orders
- Sell homes in a shifting market
- Use quality processes and testimonials to stand apart from the competition
Other online resources available in the sales and marketing toolkit online include:
- Sales and Marketing Channel
- The National Sales and Marketing Council
- Sales + Marketing Ideas magazine
- The Nationals sales and marketing awards program information
- Million Dollar Circle Awards
- Institute of Residential Marketing directory
- Sales and marketing designation programs
- BizTools business management tips
- Technology Solutions directory
To order the booklet and access the online sales and marketing resources, visit www.nahb.org/salesandmarketing.
Members must log in to the NAHB Web site to access this information.
For login help, call the Member Service Center at 800-368-5242.
 Get Powerful Technique for Selling More Homes
Bill Webb, MIRM, in “Sweet Success in New Home Sales,” available through BuilderBooks.com, provides you with the most powerful techniques ever devised for selling more homes and making more money in lean times.
This instructive guide lays out the proven approaches for crafting and delivering sales excellence.
To view or purchase this publication online, click here, or call 800-223-2665.
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