Week of January 8, 2007
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Find Out What Consumers Want in Home Electronics at IBS
NSMC/IRM Events at the International Builders' Show
Get the Sales and Marketing Knowledge You Need at IBS
High-Powered Super Sales Rallies for a Changing Market on Feb. 8
Local SMC Workshop: Network with Local Councils Feb. 7 at IBS

The 2007 IRM Commencement Breakfast

The inaugural Institute of Residential Marketing (IRM) Fellows induction will be held during the 2007 IRM Commencement Breakfast on Wednesday, Feb. 7, from 7:30 to 9:30 a.m. at the Peabody Hotel.

The annual IRM Commencement Breakfast honors new MIRMCertified Marketing Professional (CMP) and Master Certified Sales Professional (MCSP) designees and, for the first time, IRM Fellows.

Advancement to fellowship is the highest honor given by IRM. It recognizes a member’s significant contributions to the new-home sales profession. Fellows are nominated by their peers and selected by the IRM Admissions and Standards Committee.

To register for the commencement breakfast, click here.

New MIRMs, CMPs and Master CSPs are admitted free, but they must register in advance. Go to the registration page available online and follow the instructions listed.

For more information about the IRM Fellows program, e-mail Janice Coyle at NAHB, or call her at 800-368-5242 x8386.



Subscribe to Sales + Marketing Ideas Magazine for Cutting-Edge Information

For additional cutting-edge sales and marketing information, subscribe to NAHB’s Sales + Marketing Ideas Magazine (www.smimagazine.com). 

Click here to learn about membership benefits of the National Sales and Marketing Council and the Institute of Residential Marketing.



Earn Valuable Sales and Marketing Designations Through IRM Programs

The Institute of Residential Marketing (IRM) offers four designation programs for sales and marketing professionals:

  • The MIRM and CMP designation programs for new home marketing professionals
  • The CSP and MCSP designation programs for new home sales professionals


For more information on these designation programs, click here.

Want to Know More? Ask an Expert

You also can ask designation holders questions about obtaining a designation, specific courses, case studies and more. "Ask An Expert" is available on the NAHB Web site by clicking here.



'Sales and Marketing Checklists' Covers the Ins and Outs of New Home Sales

Sales and Marketing Checklists for Profit-Driven Home Builders,” available through BuilderBooks.com, covers the major steps involved in successful new home sales.

Learn the ins and outs of the comprehensive contract, the move-in, warranty service, asking for referrals and a great close. This expanded second edition also includes a new chapter on utilizing technology in your marketing and a more extensive chapter on multicultural sales.

To view or purchase this publication online, click here, or call 800-223-2665.

 
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