Week of January 8, 2007
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NCHI Exhibitors Moving to Spur Market Resurgence

Breaking out new products and services to reenergize the new homes market during the current slowdown, members of the National Council of the Housing Industry (NCHI) — The Supplier 100 of NAHB will be arriving in force at next month’s International Builders’ Show (IBS) in Orlando.

Including major manufacturers, suppliers, distributors, industry associations and service providers, the NCHI delegation of exhibitors at the IBS will be veering in a number of different directions to enable home builders to spark interest in the unique attributes of the housing that is being prepared for the home building resurgence that is expected to materialize later this year.

Housing affordability, green building, energy-efficiency, top quality and workmanship and custom-styled amenities are all well represented in the approaches that NCHI members are taking to harness the marketplace. Striking a balance between the top quality and luxury that buyers want and the dollars they can afford to expend at the end of a record run-up in housing prices over the past few years has set the stage for a new dynamic emerging at this year’s Builders’ Show. Technological advances are also moving forward and will be found in force in the displays of NCHI members.

This section includes links to what 42 NCHI members have prepared for this year’s show, a small sampling but a good indication of the commitment to the industry that convention-goers will find in abundance at the 2007 International Builders’ Show.

 
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