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NAHB Members Prepared to Meet the Press

In the mid-1980s, when housing economists despaired of ever again seeing mortgage rates below 10% and rates on 30-year loans were averaging more than 12%, leaders at NAHB and throughout the housing industry embarked upon a national campaign to convince the federal government to adopt policies that would lead to lower interest rates.

As an NAHB Senior Officer, David C. Smith, who is today a home builder from McDowell, VA, was recruited to participate in an ambitious news media campaign to reduce interest rates. His itinerary included a press conference in Houston, a live radio interview in New Orleans and media stops in several other American cities.


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Smith was prepared to deliver his message effectively because he had completed NAHB’s Spokesperson Training.

The Spokesperson Training program has benefited more than 15,000 NAHB leaders and is available to any member of the association who wants to learn the ins and outs of using the news media to carry a message to the public.

The program provides professional training that helps NAHB members effectively develop positive industry messages and employ strategies to conveny those messages in media interviews, testimony and other public speaking engagements.

Communication professionals who have more than 30 years of experience successfully training corporate executives teach Spokesperson Training.

For more information, e-mail Rhonda Brown or Kimberly Wilbur or call them at 800-368-5242 x8061 or x8132.


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To order online and for details on more than a dozen other money-saving Member Advantage discount programs click here, or send a blank e-mail to membersavings@nahb.com.
Go to www.nahb.org to explore the numerous advantages associated with membership in your local, state and national home builders association.

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